Catalog Overview

The Back to School collection is a comprehensive assortment aimed at families preparing for the new school year. It combines practical school supplies, playful designs, and home organization items. The catalog encourages cross-merchandising opportunities, covering:

1. Playground Essentials – Toys, games, and small accessories for recess and after-school fun.

2. Lunch and Snack Solutions – Lunch boxes, water bottles, thermal bags, and reusable cutlery for school meals and outings.

3. Organization Tools – Desk organizers, storage boxes, calendars, and planning accessories for homework and study areas.

4. Bedroom Décor – Cushions, lamps, and storage solutions to create a cozy and functional kids’ room.

5. Tech and Connectivity – Headphones, phone accessories, and student-friendly tech gadgets.

6. School Supplies – Backpacks, pencil cases, stationery sets, and creative kits for arts and crafts.

7. Lunch Break Essentials – Snack containers, bento boxes, insulated bottles, and reusable straws for eco-friendly eating on the go.

8. Desk and Study Accessories – Lamps, memo boards, document trays, and ergonomic school furniture for homework and learning.

Key Features of the Collection

• Diverse Product Offering: Covers everything from school tools to leisure and home.

• Family-Oriented Designs: Features playful patterns, bright colors, and durable materials suitable for kids and teens.

• Eco-Conscious Touches: Inclusion of reusable lunch containers and sustainable stationery aligns with current trends.

• Cross-Merchandising Potential: Items can be displayed together by theme, driving seasonal retail sales.

• Gift and Impulse Appeal: Products are affordable, functional, and attractive, perfect for back-to-school promotions.

Summary

The “Back to School” catalog from CMP Paris offers a complete seasonal solution for students, parents, and retailers. With its combination of playful, practical, and eco-friendly products, it allows stores to create engaging merchandising displays that cover school preparation, lunchtime solutions, home organization, and tech accessories.

It is ideal for supermarkets, gift shops, and stationery retailers looking to maximize seasonal sales and provide turnkey solutions for families.