The document “CMP - LEADER DE PRODUITS À SUCCÈS.pdf” is an extensive corporate presentation of CMP Paris, highlighting its history, market leadership, logistics capabilities, and product universes. It serves as a company profile and commercial brochure, aimed at distributors, retailers, and international partners.
CMP Paris is presented as a leading designer, importer, and distributor of household and personal goods, with over 60 years of experience. Key elements include:
Founded in 1957 by Jacques Tirman, now led by Yves Tirman and Nadine Maurer.
350 employees worldwide (300 in France, 50 in Asia).
International presence with offices in Paris, Warsaw, Barcelona, Hong Kong, Ningbo, and Canton.
Exports to 75 countries, including Europe, the Americas, North Africa, and Asia.
Over 7,000 product references across 8 major product universes.
Annual sales exceeding 100 million products, approximately 380,000 items per day.
5,500 m⊃2; showrooms in Paris, Ningbo, and Canton.
60,000 m⊃2; logistics platform in Amblainville (Oise, France), certified BREEAM for environmental performance.
27,000 m⊃2; new platform in Marly for growing logistics needs.
5,000 containers imported per year for European distribution.
Average weekly flow: 60 containers received, 400 orders processed, 1,500 pallets shipped, 60,000 packages sent.
CMP Paris organizes its offer around 8 main categories with strong brands and exclusive linear meters for retail:
Maison (Home): Décor, furniture, storage, cleaning, DIY, and gardening.
Cuisine (Kitchen & Tableware): Utensils, baking, reusable and disposable tableware.
Lifestyle: Travel accessories, umbrellas, and gifting products.
High Tech: Trendy, value-oriented electronic and digital accessories.
Gadget: Fun and novelty items, games, and quirky accessories.
Événementiel (Events): Party, seasonal, and celebration products.
Kids: Educational toys, creative hobbies, and baby products.
Cosmétique, Confort & Bien-Être: Beauty, wellness, and comfort solutions.
The presentation emphasizes four major strengths that set CMP apart:
Mastery of Importation Processes: Full internalization from design to market, including sourcing, purchasing, quality control, and logistics.
Rigorous Quality Management:
Dual control in France and China, with 50 dedicated staff.
Collaborations with independent laboratories.
Membership in BSCI for social and ethical compliance.
Innovation and Trend Creation:
One-third of the product catalog is renewed annually.
Recognized as an innovative company by Oséo (2011) and BPI France (2015).
Personalized Services and Merchandising Solutions:
Turnkey projects including exclusive designs and private-label solutions.
Custom merchandising with linear meters, in-store setups, and promotional displays.
Ultra-modern logistics hub in Amblainville, close to Paris, supports rapid distribution.
CMP Rea online platform (cmprea.com):
24/7 access to 7,000 references.
Express restocking, multi-store management, live stock updates, and automatic replenishment alerts.
Optimized for efficiency, reducing order processing times for partners.
The “CMP - LEADER DE PRODUITS À SUCCÈS.pdf” document positions CMP Paris as a comprehensive, reliable, and innovative partner for home, kitchen, lifestyle, and personal goods distribution. With global reach, large-scale logistics, strong quality control, and trend-focused product development, CMP offers turnkey solutions to retailers that combine high-performance merchandising, eco-conscious logistics, and a constantly renewed product offering.
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