CMP - LEADER OF SUCCESSFULL PRODUCTS

The document “CMP - LEADER OF SUCCESSFUL PRODUCTS.pdf” is an English-language corporate presentation for CMP Paris, providing a complete overview of the company’s history, key figures, logistics infrastructure, product universes, and services. It serves as a company profile and sales tool aimed at international distributors, retailers, and partners.

Company Overview

CMP Paris is positioned as a leading designer, supplier, and importer of household and personal products, with over 60 years of experience.

  • Founded: 1957 by Jacques Tirman as “Consortium Ménager Parisien” in Paris.

  • Leadership: Managed by Yves Tirman and Nadine Maurer.

  • Employees: 350 worldwide (300 in France, 50 in Asia).

  • International Offices: Paris, Warsaw, Barcelona, Hong Kong, Ningbo (China).

  • Market Reach: Exports to 75 countries, including Europe, the Americas, Asia, and North Africa.

  • Product Offering: Over 7,000 references across 8+ categories.

  • Sales Volume: 100 million products per year, averaging 380,000 per day.

Key Figures and Infrastructure

  • Showrooms: 5,500 m⊃2; across Paris, Ningbo, and Canton.

  • Logistics Centers:

    • Amblainville (France) – 60,000 m⊃2; BREEAM-certified platform with advanced technology.

    • Marly (France) – new 27,000 m⊃2; site for growing demand.

  • Shipping:

    • 5,000 containers per year from Asia to Europe.

    • Weekly flow: 60 containers received, 400 orders processed, 1,500 pallets shipped, 60,000 packages delivered.

Product Categories (Universes)

CMP’s catalog is structured around eight main categories, with exclusive brands and linear meters for retailers:

  1. Home: Decoration, furniture, storage, cleaning, DIY, gardening.

  2. Kitchen: Cooking utensils, baking accessories, disposable and reusable tableware.

  3. Lifestyle: Travel accessories, umbrellas, concept-store gifts.

  4. High Tech: Trendy and value-oriented tech accessories.

  5. Gadget: Novelty, fun, and party accessories.

  6. Event: Seasonal and celebration products for all ages.

  7. Kids: Educational toys, creative activities, and baby products.

  8. Cosmetics, Comfort & Well-Being: Beauty and wellness accessories.

Core Strengths

The presentation highlights four key pillars of CMP’s success:

  1. End-to-End Importation Expertise

    • Fully internalized process: Sourcing → Design → Manufacturing → Import → Logistics → Customer Delivery → Quality Control.

    • Ensures strict compliance, safety, and quick market availability.

  2. Rigorous Quality and Compliance

    • 50 quality specialists across France and China.

    • Independent laboratory testing.

    • Member of BSCI for social and ethical compliance.

  3. Innovation and Trend Leadership

    • One-third of products renewed annually.

    • Recognized as an Innovative Company by Oséo (2011) and BPI France (2015).

    • Active in AFNOR and ISO standardization committees for toys and household products.

  4. Custom Merchandising & Turnkey Services

    • Creation of exclusive products, private labels, and custom branding.

    • Merchandising solutions: linear meters, in-store setups, and promotional displays.

    • Dedicated digital platform (CMP Rea) for 24/7 online ordering, multi-store management, live stock updates, and express replenishment.

Summary

The “CMP - LEADER OF SUCCESSFUL PRODUCTS.pdf” document positions CMP Paris as a global leader in lifestyle and household goods, offering:

  • Extensive product diversity for retail markets.

  • Integrated design, sourcing, and quality management.

  • Robust international logistics and digital solutions.

  • Innovation-driven merchandising to help partners maximize shelf impact and sales performance.

This corporate profile demonstrates CMP’s capacity to deliver high-volume, trend-focused, and compliant products worldwide, making it a strategic partner for global retailers and distributors.

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